Hendersonville, NC – Demmel Inc., the US subsidiary of Demmel AG, a German-based leader in industrial design and identity technology, announced today that they will locate and build their US manufacturing presence in East Flat Rock, NC.  The company will initially locate in a leased building in the Appleland Business Park, while planning and constructing a new facility on 6.5 acres at the former Fairgrounds site.  Demmel Inc. will ultimately produce automotive sillplates and emblems, using metal stamping, printing and injection molding processes. 

The 130-year-old Bavarian company was asked by their customers, South Carolina-based BMW and California based-Tesla Motors, to supply their products locally from a North American location.  50 new jobs will be created over 5 years, and $4 million will be invested in the new building and equipment.  Positions will include assembly technicians, manufacturing engineers, material handlers and others, with hiring slated to begin in summer of 2016.

“We are happy to continue to serve key customers in the North American market with a new strategic location in Henderson County, North Carolina,” said Tobias Holderried, Managing Director of Demmel AG. “Our new home affords access to a qualified and productive workforce, a strong existing presence of automotive component manufacturers in plastics and metals, and easy access to our customers.  Henderson County has great similarities to our home in the mountains of Bavaria, where we have built long-lasting relationships over many generations.”

“We are pleased to welcome Demmel Inc. as the newest corporate citizen to Henderson County,” said Tommy Thompson, Chairman of the Henderson County Board of Commissioners. “Demmel’s products showcase their command of manufacturing in an artistic way, and we will take great pride as these globally-recognized components are made in Henderson County.  We all look forward to Demmel’s positive impact on our economy and community.”

“Henderson County has a heritage in metals and plastics production in the automotive sector, as well as a strong history of attracting German and other European companies,” said Adam Shealy, Chair of the HCPED Board of Directors. “We look forward to seeing their success in our community, and we welcome Demmel Inc. to western North Carolina.”

Successful recruitment projects are born from collaboration, and this project would not have been possible without the Economic Development Partnership of North Carolina, Henderson County, the North Carolina Department of Commerce, the Appalachian Regional Commission, the North Carolina Community College System and Blue Ridge Community College. To learn more about Demmel AG, visit www.demmel.de. For more information about the Henderson County Partnership for Economic Development and its role in protecting and building a strong local economy, visit www.strategiclocation.com.